The NASC is genuinely valuable and worth understanding but one of the most common misconceptions we hear from pet food and supplement brands at every stage is that NASC is some kind of government or regulatory body overseeing the industry. It isn't and understanding the difference could save you from a costly compliance gap down the road.
As extended producer responsibility laws expand, brands are realizing they need to understand what EPR actually requires and how it will impact packaging, costs, and retailer expectations.